AW Journal
Luxury Scented Candles in India: Why I Started ...
I used to be a candle hoarder. Not the kind who bought a candle, lit it and finished it. I was the kind who would buy a beautiful, expensive candle...
Luxury Scented Candles in India: Why I Started ...
I used to be a candle hoarder. Not the kind who bought a candle, lit it and finished it. I was the kind who would buy a beautiful, expensive candle...
Soy Wax Candles & Home Fragrances | AW Apotheca...
AW Apothecary – Soy Wax Candles, Home Fragrances & Gifting in Mumbai, India AW Apothecary is a Mumbai-based Indian home fragrance brand, founded in 2021, specialising in handcrafted soy wax...
Soy Wax Candles & Home Fragrances | AW Apotheca...
AW Apothecary – Soy Wax Candles, Home Fragrances & Gifting in Mumbai, India AW Apothecary is a Mumbai-based Indian home fragrance brand, founded in 2021, specialising in handcrafted soy wax...
Why Candles Have Quietly Become One of the Most...
Our signature fragrances have found their way into intimate destination weddings, luxury weddings, and curated wedding hampers where fragrance becomes part of the memory guests take home. A beautifully scented...
Why Candles Have Quietly Become One of the Most...
Our signature fragrances have found their way into intimate destination weddings, luxury weddings, and curated wedding hampers where fragrance becomes part of the memory guests take home. A beautifully scented...
Building a Luxury Soy Candle Brand Slowly
In a world that celebrates scaling fast, AW Apothecary grew differently. Slowly.Steadily.Organically. No shortcuts.No rushing production.No compromising on ingredients. We built a luxury home fragrance brand in India through repeat...
Building a Luxury Soy Candle Brand Slowly
In a world that celebrates scaling fast, AW Apothecary grew differently. Slowly.Steadily.Organically. No shortcuts.No rushing production.No compromising on ingredients. We built a luxury home fragrance brand in India through repeat...
Why Reed Diffusers Deserve More Attention
Reed diffusers are one of the most underrated decor pieces, they don’t just look beautiful, they gently fragrance a space without any effort. Because they’re oil-based, the scent disperses slowly...
Why Reed Diffusers Deserve More Attention
Reed diffusers are one of the most underrated decor pieces, they don’t just look beautiful, they gently fragrance a space without any effort. Because they’re oil-based, the scent disperses slowly...
An Introvert’s Ritual
I’m an introvert. Not because I don’t enjoy people — but because I don’t enjoy empty conversations. The kind that skim the surface and move on. I’ve always found myself...
An Introvert’s Ritual
I’m an introvert. Not because I don’t enjoy people — but because I don’t enjoy empty conversations. The kind that skim the surface and move on. I’ve always found myself...
